Employee loads boxes into a delivery van at the loading bay for online and mail order businesses.

An ERP software solution
for e-commerce & distance selling

unitop – the end-to-end solution for your industry

Are you operating multiple online stores and are you looking to control order processing, despatch and returns in a scalable way? unitop, our end-to-end ERP solution based on Microsoft Dynamics 365 Business Central, brings master data, prices, availabilities, the packing process, despatch and credit notes together in a single system – including clear communication within the integrated document management system (DMS). 
From automatic order import, correct payment entries, packing including label printing and tracking through to controlled returns: with unitop, you can control your end-to-end process from start to finish. This not only guarantees realistic delivery dates, but ensures that details of items on the web are consistent and that data flows smoothly to your store. You can connect devices such as scanners and label printers securely via the unitop HUB.

Logo of unitop Trade with grey wordmark, cube symbol and claim “The holistic solution”.

Developed using sector-specific competence & Microsoft expertise

unitop – our end-to-end ERP solution for e-commerce & distance selling

Peak orders, reliable delivery promises and dynamic product ranges are an everyday feature of the e-commerce and distance selling sectors. We are actually extremely familiar with these challenges: with unitop, we have developed a solution that covers your entire process chain from ordering through to returns. Based on our expertise in the sector, we are continually developing unitop.

As a Microsoft Solutions Partner, we bring together sector-specific competence with in-depth Microsoft expertise: using these as our starting point, we have taken the standard version of Microsoft Business Central and have created sector-specific expansions in app form – in a seamlessly integrated, scalable and future-proof way.

Employees sort parcels on a conveyor belt in a logistics centre.

A selection of our customers from the online & distance selling sector

Boesner logo in green lettering on a white background.
Reuter logo with the German wording “BÄDER | LEUCHTEN” beneath the name.
Black PROPAIN logo in italic block letters.
Frank Flechtwaren logo with red basket, green lettering and the words ‘Ambiente & Design’ in black.
PROTENO logo with dark and blue lettering and stylised shopping trolley symbol.
Orange FOND OF logo with three lines and a circle.
ergobag logo with grey, pink, blue and green lettering.
SCHOENBERGER group logo in blue with green-blue arch.
Logo RHIEMSERVICES
Siewert & Kau logo with black company lettering and red slogan ‘Distribution–live’.

Areas of application

Potential uses of unitop in the online & distance selling sector

In e-commerce, unitop is used in scenarios such as:

  • B2B online shop
  • D2C brand shop
  • B2C online shop
  • Dropshipping and direct shipment
  • International despatch with customs clearance
  • Seasonal and campaign-driven business

Are you active on multiple sales platforms (stores and marketplaces) and are you looking to control your processes centrally?

Rollencenter by unitop for e-commerce and mail order with tiles and web portal connection.
Sales enquiry in unitop with AI evaluation and contact information.
Laptop with cargo management screen in unitop: container data, ETD/ETA dates and document lines
Screen view in unitop with map for purchase vouchers and list of individual voucher codes.
Screenshot of a sales complaint in unitop with items and reasons for complaint.
A selection of our longstanding solution partners
Microsoft logo with four tiles in red, green, blue and yellow; grey text right on white
Anvaigo logo with icons and lettering for mobile apps, web apps and EDI solutions for businesses
Logo of Business Systemhaus AG with three blue squares arranged vertically on a white background
Logo of CKL Software GmbH with stylised lettering in shades of blue and turquoise on white
Continia logo with dark blue word mark and stylised symbol on a white background
Logo of dc AG with light green letters ‘dc’ on a black, slanted background
Logo of the company Dynaway with dark blue, rounded lettering on a white background
Logo of business intelligence provider TARGIT with black lettering and turquoise square
Tempras logo with stylised turquoise target graphic and dark blue lettering on white

Sector-specific functions in unitop

Our ERP solution for e-commerce & distance selling – its main functions at a glance

Managing item & master data for your online shop

You can update Global Item Trade Numbers (GTINs), variants, media (such as datasheets or certificates) and key features centrally in unitop; the data are consistently applied to your shop. All you need to do is capture the information once and you can use it multiple times – you don’t need to update it again elsewhere. All changes are traceable by version number, so your team can update product ranges more quickly and prevent errors.

Connecting your online store

With our universal webshop connector, your items, prices and stocks are shared between unitop and your store in a standardised way – including order acceptance and data provision. If needed, you can display any non-standard items via open APIs. Standard mappings speed up imports and reduce the need to use interfaces.

Voucher & campaign management

Purchase vouchers, goodwill vouchers and special offer prices can be controlled centrally. Running times, the scope of validity and terms and conditions of redemption are defined by you. Additional items (which may be free of charge or reduced-price items sold in combination) are entered correctly. That way, you can cleanly evaluate your campaigns and compare them with each other. Thanks to cross-selling, you can also manage items that can usefully be sold in combination.

Container management & import logistics

Imports are always in view from the time of the order through to goods inward. Containers, stocks that are in transit and estimated times of departure and arrival (ETD/ETA) are visible centrally and can be tracked in real time; costs are assigned per container and included in the final costing.

Availability management & proposed delivery dates

Stocks at each warehouse location, variants and reservations are clearly displayed. The system will suggest realistic delivery dates. Managing expectations therefore becomes a fixed part of your process, and the number of abandoned shopping baskets and enquiries to your service department will decrease.

Scalable order processing

Automatic order entry, optional items, overdelivery and underdelivery and drop-shipping transactions all run reliably. Throughput and data quality remain high, even at peak times – such as on Black Friday. Your teams can therefore focus on exceptions and can initiate the necessary steps directly within the system.

Payment processing & refunds

Types of payment and fees are automatically assigned and payment reconciliations are transmitted to financial accounting in accordance with pre-set rules. Refunds can be linked to the relevant returns or credit note, so that reconciliation remains traceable at all times. After goods have been returned and received, for example, a refund via PayPal can now be carried out automatically – without having to go via Excel.Types of payment and fees are automatically assigned and payment reconciliations are transmitted to financial accounting in accordance with pre-set rules. Refunds can be linked to the relevant returns or credit note, so that reconciliation remains traceable at all times. After goods have been returned and received, for example, a refund via PayPal can now be carried out automatically – without having to go via Excel.

Packing process & despatch completion

Once packing is complete, you can enter the dimensions and weights in unitop. Using a hand scanner, you can confirm all items being sent in parcel form. Once a parcel or the entire consignment has been completed, all of the necessary delivery paperwork is printed out. A despatch order can also be included if desired, so that a despatch label can be generated automatically. The order status will change without any additional intermediary steps: your customers will receive details of the despatch in near real time.

Multicarrier despatch & label printing

You can choose to connect the despatch platform of your choice via our universal framework of carriers for urgent, time-critical deliveries. That way, the service provider can be selected and the label generated in a single process. Labels for your carrier, such as DHL, DPD, UPS or GLS, can be generated directly from unitop via the multicarrier connector. Despatch data are transmitted and tracking IDS are reported back. By combining the use of cloud printing, you can avoid switching applications and the processes will remain stable, even when volumes are high.

DMS & communications centre

You can generate and send documents directly from unitop. Documents can also be stored securely in the DMS for auditing purposes. If needed, any associated paperwork, documents and outgoing emails can be retrieved directly under the procedure (whether a quotation, an order or a return). That way, your service teams can see all important details and documents at a glance and can respond to customer queries quickly and consistently.

Returns management

From acceptance and testing to deciding whether to readmit the item to the warehouse, replace it or issue a credit note: in unitop, you have full control of your returns. This reduces your processing times, and customer service and bookkeeping can carry out their tasks based on clear status information each time.

AI-assisted incident management

You can use the integrated AI basics add-on for purposes such as automatically analysing incoming emails. The solution recognises the type of message (such as a call-off, despatch advice or complaint) and will suggest follow-on actions or propose wordings for outgoing communications – such as changes to master data, service cases or new quotations and orders. All campaigns, documents and incoming and outgoing communications are logged within the event and incident management system. That way, your team can allocate incoming mail more rapidly and process it directly in unitop, without changing applications. Billing takes place according to use.

ATLAS, MDC & BI

Further key functionality areas for your e-commerce processes

You can generate export notifications electronically directly from unitop when needed and status confirmations are included. That way, the customs clearance process is documented with full traceability at all times, and despatch and finance teams can work with the same body of data.

With the WMS add-on, you can control mobile processes inside the warehouse: MDC-assisted scanning reduces picking errors; the series and batch management requirement is operated smoothly and your VAS (Value-Added-Services) steps, such as repacking or labelling, are stored as process steps in their own right – from commissioning through to despatch. You can also select the suitable commissioning strategies, such as MOP (Multi-Order Picking), SOP (Single Order Picking) or One-Pick, for your processes.

Your key performance indicators are available in a standardised form and can be decoded right down to each individual entry. Inconsistencies become visible at an early stage and you can initiate overarching measures without switching systems.

An employee scans a parcel and works on a laptop between boxes.

Driving your digital transformation

Rely on our end-to-end ERP solution for e-commerce and distance selling

Say goodbye to freestanding solutions and rely on unitop – the future-proof ERP solution that brings together order import, payment entry, the packing process, despatch, returns and customs clearance in a single system and controls them using a shared body of data.

unitop was created with integration in mind. So that documents and transactions are shared in a structured way, you can connect partner companies to the system via EDI (such as EDIFACT) or by using standardised web services. You can control how master data are shared via the universal connector – including master data synchronisation and data synchronisation indicators. The unitop HUB connects networked devices, and open APIs mean that interfaces are always expandable. Add-ons such as WMS or POS are integrated seamlessly, based on unified data models and clearly defined responsibilities.

The first thing we do is agree a defined objective and make sure that all of your processes are included. After that, we prepare data and carry out a test run in a test environment. If everything goes according to plan, we then train your team and work with you when the system goes live. In the first few weeks, we provide you with detailed support. The system operates in the cloud – using schedulable update and security processes.

e-commerce companies report that their processes now provide increased stability: promised delivery dates are now more reliable, packing and despatch routes have been streamlined and can be completed more quickly, and sales and finance figures are more effectively integrated. Teams use a shared body of data and can make decisions more rapidly and with increased certainty.

Cardboard packages travel on a conveyor belt through a storage area with shelves.

Contact

Your contact

FAQ from the e-commerce & distance selling sector

Do I need the warehouse management system (WMS) add-on in all cases?

No, not in all cases. Standard processes are often enough in the case of low to medium volumes. In situations with high throughput, multiple picking cycles running in parallel or where series or batch management requirements apply, our WMS add-on with integrated MDC however ensures shorter routes, fewer picking errors and faster packing times – especially during peak periods.

What stores can I connect?

Connection is made as standard via the universal connector. Frequently used shop systems are supported; special requirements can be catered for using open APIs.

How do we enter payment fees and refunds correctly?

Incoming payments, fees and refunds are automatically assigned to the designated accounts and attributes. Refunds are linked to the relevant returns and/or credit note – that way, traceability and reconciliation are guaranteed at all times.

Does unitop support ATLAS?

Yes. Export notifications can be generated electronically, directly within the ERP and status confirmations are copied to the process. This increases the traceability of customs processes, while despatch and bookkeeping can depend on consistent data.

Innovating. Transforming. Succeeding.

Digitalisation consulting, licensing & implementation

We provide comprehensive support — from process analysis and the appropriate unitop licensing to implementation and ongoing operation on the Microsoft platform.